"April 2026" Archives

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If Home Depot is on Reddit, where should you be?

Home Depot isn’t waiting for buyers to walk through the door anymore. Its retail media network is now integrated with Reddit and Pinterest, reaching people in the research and inspiration phase, long before a transaction is anywhere in sight.

Jesse Allen on executing Rate’s reverse mortgage strategic blueprint

When Jesse Allen arrived at Rate in late 2024 to lead its reverse mortgage division, he was immediately tasked with continuing the growth trajectory for the Chicago-based mortgage lending giant. Rate has long been a leading forward mortgage lender, ranking No. 9 nationally in 2025 with $45.6 billion in volume, according to Inside Mortgage Finance….