The platforms are done being passive about what gets rewarded. Instagram is restricting reposts, Meta is tightening partnership content standards and new research is poking holes in the demographic targeting assumptions most agents are still operating on.
"Mayıs 2026" Arşivleri
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No one is being forced to switch tech platforms. But both Compass and the Real Brokerage face incentives to persuade.
Century 21, Engel & Völkers, eXp Realty and other industry brands all made moves last week amid continuing consolidation.
The Fed held rates on Wednesday in its most divided vote in decades. Three dissenters say the Iran oil shock has changed the math.