When ChatGPT launched, Tom Ferry coach Jason Pantana saw agents react to artificial intelligence (AI) the same way they once reacted to social media — with curiosity, fear and shiny-object syndrome. Some agents proudly announced they’d “used ChatGPT,” while others were quietly convinced they were already behind. Pantana, the co-founder and CEO of AI Marketing…
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Lawmakers in Illinois are reestablishing their position in the real estate industry’s private listings debate. On Wednesday, State Representative Lillian Jiménez introduced a bill into the state’s House of Representatives seeking to amend the state’s Real Estate License Act of 2000. Rep. Jiménez sponsored a similar bill that was introduced in February of 2025. However,…
A strong team doesn’t just help new agents close deals, coach Verl Workman writes. It teaches them how to build a real business with real structure behind it.