Most agents think they have a brand, but clients often see something different, marketing strategist Jennifer McAlpine writes. Use this quick 30-minute audit to determine whether your messaging is clear, memorable and aligned with what you truly do best.
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The company is the second firm to settle in a suit known as Batton. Keller Williams previously settled last month.
Regional market data is reinforcing the same story playing out nationally: Housing demand is holding up across major metros, even as mortgage rates move closer to levels that have historically pressured activity. That national backdrop remains surprisingly firm. Weekly pending sales rose to 71,230, up from 68,726 a year ago, while purchase applications are still…
A magistrate judge in U.S. District Court in West Palm Beach, Florida, is recommending that the court dismiss the Zea antitrust lawsuit filed against the National Association of Realtors (NAR) and several local Realtor associations and MLSs. Filed in August, the lawsuit claims that the defendants engaged in a “coordinated scheme” to restrict consumer choice…