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Supreme Lending’s John Luddy on the ‘3 deadly sins’ of reverse mortgages

When it comes to the process of selling a reverse mortgage, John Luddy exemplifies the clichéd phrase, “been there, done that.” After 40 years in the mortgage industry, including more than 20 in the reverse channel, there’s not much that surprises the Connecticut-based senior vice president of Supreme Lending. At last week’s Reverse Mastermind Summit…